16.08.2017
At the IFA in Berlin, ComLine is the first distributor to present the ideal combination of showroom and online point of sale shopping experience.
We have analysed our competitors’ existing sales concepts and reseller programmes with regard to smart homes and discovered that up to now nobody has thought of combining the advantages of standard retail trade with the innovations offered by digital shopping in a way that is useful, exciting and customer orientated.
ComLine has therefore developed a unique smart home sales concept for etail, retail and resellers, which offers a modular combination of a variety of components such as showroom, classic shop shelves, digital info terminals and interactive signage solutions, and thus offering maximum flexibility.
With this concept, every interested trade partner can put together their own scalable, smart home business package for presenting and successfully marketing smart home products and solutions for both their point of sale and their web presence.
At its IFA exhibition stand, ComLine will be showing its business partners what their smart home sales space could look like and how they can combine the advantages of traditional retail trade with the benefits of digital experiences.
Thanks to the digital developments Smart Living Finder™ and DigiShelf™, ComLine can now offer enormous advantages that no other market players has:
The digital support given by Smart Living Finder™ turns a complex search and explain process into a sales pitch that is easy to understand. Every product can be quickly found and shown with all its functions, without having to unpack and connect it.
As an additional support, DigiShelf™ (digital shop shelf) gives you the opportunity to show and offer your whole range and not just the high runners, without having to permanently physically keep them on hand. This reduces costs and storage risk. 360° images, videos about the products etc., everything is available digitally – touch-capable and in an impressive size and quality.
In the showroom area of the Smart Home PoS, ComLine shows how easy and user-friendly things like Apple Homekit-capable products can be operated and also gives a compact impression of the smart home solutions currently available: lighting, heating, indoor climate, sockets – all of which can be controlled using an iOS capable device such as the iPhone.
In a personal discussion, ComLine staff explain to resellers how they can use this new technology effectively and efficiently to their advantage.
Visit ComLine at Stand 113 in Hall 6.2 and get on board in dealing with high-margin smart home and Apple Homekit products. ComLine will present effective sales concepts for you, ones that will make a lasting impression on your customers.